Gambling911.com looks at ways to minimize exposure for local bookies taking action on the Lions-Packers game Sunday. A well run Pay Per Head solution can adjust lines accordingly.
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Wisconsin, and Green Bay area bookies in particular, will be dealing with some significant exposure Sunday as bets were coming in at a 75% or higher clip on both the Packers spread and moneyline.
The recreational books have the moneyline as high as -290.
One of the recreational books had moved to -7 but that could prove dangerous.
Other books were teasing by moving down to -6 but overall most had the line at -6.5.
What To Do: Wisconsin bookmakers should encourage as much action on the Lions as possible by moving to -6.5 and price the moneyline at -290. Green Bay will still be seeing lopsided action so, should they fail to cover, Green Bay and Wisconsin bookmakers should fare especially well. Moving to the -6.5 minimizes risk.
– Don Shapiro, Gambling911.com